People browse the Internet in search of answers to some specific problems or to perform some certain tasks. Website will be helpful for such individuals if they are well designed and attractive.
Poorly designed sites will have a negative impact on the user. It may be difficult for a user to find answers to his or lingering problems, an experience that can be painful and frustrating.
However, there is a good side to a poorly designed website. If you look at such websites properly, you stand to learn one or two lessons that you may find useful when designing your website or designing for a client. Some lessons from such websites include:
- Minimized clicking: Navigating through some websites is strenuous. These websites will make you go through series of clicking before you can get the information you need. Where some simple direct links are needed, they spam their websites with unnecessary clicks. Don’t overwork your website users with endless and unnecessary clicks. That may put them off your website.
- Let your links be meaningful:You will defeat the objective of putting links on your website if they are not meaningful. Let your links be descriptive and helpful to your readers without leaving them helpless on your website. Some users who don’t have the luxury of patience will leave your site and never to come back again. Don’t chase your readers away, help them with meaningful links that will make searching for information on your site to be easy for them.
- Use catchy headlines:Your headlines are some of the most important parts of your website. Headlines may make or mar your website. If the headlines are badly written, unattractive, and not informative, it is a proof of bad design and may be irritating to your visitors. If your readers cannot be compelled to read your contents, your website and whatever business you promote on it are heading for failure. Make your headlines to be short, clear, informative, and catchy. That will go a long way in helping your readers to remain loyal to you.
- Use the right formatting technique:A well-designed website should be well formatted too. Your website shouldn’t be the dumping ground for some randomly arranged and badly written pieces. No. It should have the right formatting, which may include using lists, bullets, and sub-headings where appropriate. That may help you retain the patronage of users who have little time to go through your content but will just skim through it. If such readers find your website easy to navigate and easy to read, they will always come back to learn more from you, purchase your product, or hire the services you render.
- Reduce distractions: When well used, videos and animations may improve the look and feel of your website. However, if they are not appropriately used, they may serve as distractions to serious users. This may occur if they are too much on the website or are randomly placed without proper coordination. Therefore, it is a matter of great importance to use the few features that are absolutely necessary on your website. Make it your priority to block any potential sources of distraction so that your visitors can benefit from visiting your website. Their memorable experience will encourage them to visit some other time.
You can learn a great deal from a poorly designed website. Don’t make the mistakes that are common to those websites. Make your website stand out and it will have a permanent effect on your visitors. In the long run, the lessons you learn from them can help you avoid needless pitfalls that can kill your business.